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Essay Question

Should companies pay attention to reputation and branding or special sales and discount? Do you agree or disagree?

90-Points (9 Bands) Sample Answer for Essay

The debate on whether companies should pay attention to reputation and branding encompasses diverse viewpoints, revealing its advantages and drawbacks. This essay critically assesses these perspectives.

There are myriad arguments in favour of my stance. Recent research not only outlines the significance of studies as well as people, but also points out the importance of education and coping with vicissitudes. Besides, it provides a brief overview of expanding cultural understanding, followed by enhancing global perspectives. Examples of this can be seen all over the world, especially in affluent nations. Further, the implications of technological advancements on these views are significant, justifying widespread support for the idea that companies should pay attention to reputation and branding.

However, there are some arguments against the aforementioned view. Besides, its impact is far-reaching indeed as its influence extends to various facets of society, shaping not only individual experiences but also impacting the academic research landscape. Therefore, it is apparent why many are against the notion that companies should pay attention to reputation and branding.

In conclusion, while the viewpoint that companies should pay attention to reputation and branding presents a complex array of advantages and disadvantages, my analysis leads me to firmly support the notion that its benefits substantially outweigh the drawbacks.

1SAN *This model answer uses the AGBS template for scoring full marks in the PTE Academic exam. For the Essay Question-type, your score depends on factors like Content, Form, Grammar, Vocabulary Range, Spelling, General Linguistic Range, and Development, Structure and Coherence. In the following picture, you can see how this answer is getting full score in all these aspects!

How much score will I get with this PTE Academic Essay Sample Answer?

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Screenshot of Assessment of the PTE Academic Essay Sample Answer using AI Evaluation

You can confidently use this Essay Answer in the PTE Academic exam with similar results. You can even try it for yourself right now, click the link below and check immediately. Remember to type it all out, rather than copy pasting, as it will help you in getting prepared.

Template used in this PTE Academic Essay Sample Answer

1M.You can even try memorising the whole template before typing it. Here is the template for AGBS essay-type. There are two types of PTE essays: AGBS and PS. Both templates have similar structure, with some differences in text to make the content more suitable to the essay-type.

Agree Disagree / Both Sides Template

The debate on whether TS* encompasses diverse viewpoints, revealing its advantages and drawbacks. This essay critically assesses these perspectives.

There are myriad arguments in favour of my stance. Recent research not only outlines the significance of studies as well as people, but also points out the importance of education and coping with vicissitudes. Besides, it provides a brief overview of expanding cultural understanding, followed by enhancing global perspectives. Examples of this can be seen all over the world, especially in affluent nations. Further, the implications of technological advancements on these views are significant, justifying widespread support for the idea that TS*.

However, there are some arguments against the aforementioned view. Besides, its impact is far-reaching indeed as its influence extends to various facets of society, shaping not only individual experiences but also impacting the academic research landscape. Therefore, it is apparent why many are against the notion that TS*.

In conclusion, while the viewpoint that TS* presents a complex array of advantages and disadvantages, my analysis leads me to firmly support the notion that its benefits substantially outweigh the drawbacks.

*Now, with the above template, you only have to add one phrase (a TS), which almost looks like a sentence.

What is TS?

The Topic Sentence (The TS) is a crucial part of a templated essay that you have to write using words from essay topic. It is positive or neutral in tone and uses key terms from the prompt to ensure that the essay satisfies relevance criteria for content score.

Example TS for the current essay:

'companies should pay attention to reputation and branding'

What makes this TS suitable?

The TS "companies should pay attention to reputation and branding" is appropriate for the essay topic because it clearly expresses a viewpoint that favours focusing on reputation and branding over special sales and discounts. This statement aligns directly with the prompt by addressing the importance of reputation and branding, which are key aspects of how a company is perceived by customers.

The TS uses important terms from the essay topic, such as "companies," "reputation," and "branding," ensuring a strong connection to the question being asked. This clarity helps the reader understand the argument being made without confusion. The sentence is grammatically correct, with a clear subject ("companies") and a complete thought ("should pay attention to reputation and branding"). The verb "should pay attention" conveys a recommendation, reinforcing the idea that reputation and branding are significant considerations for companies.

Additionally, the TS avoids any negative or vague language, making it a strong starting point for discussing why reputation and branding might be more beneficial than relying solely on sales and discounts. This focus on a single viewpoint helps to maintain clarity and direction in the essay. The use of keywords such as "reputation" and "branding" is crucial because they relate directly to the essay topic and will likely be explored further in the discussion.

By including these terms, the TS sets a solid foundation for arguing that a strong reputation and effective branding can lead to long-term success for companies, which can be more valuable than short-term sales strategies. This relevance will enhance the overall strength of the essay and contribute to a higher score.

Important Words for Relevancy + Content Scores

1A TS needs to have words that are related to the essay-topic, and here is a list of such words and phrases that you can use to make your own TS. All of these words and phrases are directly related to the text of essay prompt, thus giving you several ideas for creating your own TS.

  • Reputation: Reputation is the overall opinion or impression that people have about a person or company based on their past actions. For example, a company known for excellent customer service will have a strong reputation, attracting more customers.
  • Branding: Branding is the process of creating a unique name, image, or design for a product or company in the minds of consumers. For instance, a strong brand like Apple is easily recognised and associated with quality and innovation.
  • Sales Discount: A sales discount is a reduction in the price of a product or service to encourage customers to buy. For example, a store might offer a 20% discount on shoes to increase sales during a holiday season.
  • Promotions: Promotions are marketing activities aimed at increasing sales or awareness of a product or service. For example, a company may run a promotional campaign with special offers to attract new customers.
  • Increased Turnover: Increased turnover refers to a rise in the total sales revenue generated by a company over a specific period. For example, a successful marketing strategy can lead to increased turnover as more customers buy products.
  • Profits: Profits are the financial gains that remain after all expenses are deducted from total revenue. For instance, a company that sells products for £100 and has costs of £60 will have a profit of £40.
  • Giving Discounts: Giving discounts means offering lower prices to customers to encourage purchases. For example, a restaurant might give a discount on meals to attract more diners during a slow period.
  • Companies: Companies are businesses that provide goods or services to consumers. For example, companies like Nike and Coca-Cola are known worldwide for their products and marketing strategies.

1Try to make your own TS using these suggested words. Then fill the above-mentioned template, and submit to our AI for evaluation. Keep making changes only in the TS till you get the full scores. This is the fastest way for you to prepare for the writing section of PTE Academic test.

Reet

PTE Teacher

Reet, a seasoned PTE Teacher at MarvelPTE, boasts global teaching prowess and tailored strategies for PTE aspirants. With an M.S. in Bioinformatics, her scientific approach merges with a deep understanding of English exams, making her an invaluable asset to Marvel PTE's students and team.